THE COMPANY 

SB Designs, Inc. d/b/a Crossover King Basketball is an innovative, aggressive basketball apparel company that is based in the Windy City Chicago.   We, the founders of Crossover King Basketball, have our roots in the very heart of the inner city where popular, exciting new fashion trends are born every day, and where basketball culture reigns supreme. It is in this environment that we created the Crossover King brand name, design and concept, along with its sister brand, Crossover Queen.

Crossover King Basketball is in the business of KEEPIN BALLERS LOOKIN FRESH!! To do this we provide our consumers with basketball / leisure gear of the highest quality that incorporates bold logo designs and an exciting array of color schemes that leverage the hottest go-to move in all of basketball the crossover dribble! We are proud to bring to consumers a bold new look in basketball apparel; a unique look that no one else in the market can imitate or duplicate. Our basketball brands, Crossover King and Crossover Queen, are registered trademarks with the United States Patent and Trademark Office and are copyrighted with the United States Copyright Office.  As such our consumers can rest assured that they are getting the best in crossover basketball apparel from the only company capable of fully and effectively leveraging the popularity of the crossover dribble Crossover King Basketball!

OUR  VISION

To Make Crossover King and Crossover Queen  the Basketball Apparel Brand of Choice Worldwide.

Crossover King Basketball is on the cutting edge of concept development and design for basketball / leisure apparel. We, at Crossover King Basketball have succeeded in creating a look thats unique and different a fresh new flavor that speaks to todays youth and the current  trends in basketball. We believe in bringing to our consumers quality, style and up to date flash and flair. Our goal is to meet the needs of an ever-changing consumer market in desperate need of creative ideas and exciting new products.  It is our intent to make the Crossover King and Crossover Queen brands staples in the international hip hop community.

OUR  POSITIONING

KEEPIN BALLERS LOOKIN FRESH With the Only Authentic Crossover Gear Available!

When it comes to basketball, there are only 2 styles of play: Above the Rim and On the Ground, High Flyers vs. Ball Handlers, Air vs. Crossover.  In todays game, the crossover is king. Todays generation is the Crossover King generation and they are hungry for something exciting and new; bold new fashions with vibrant,  colorful designs that reflect who they are and how they view themselves.  SB Designs, Inc. is the only company with the exclusive rights to meet this great market demand by providing a full line of Crossover King and Crossover Queen branded apparel to consumers starving for fashionable products.

SB Designs, Inc. presents to its consumers for the first time anywhere, the only  authentic crossover gear available, the Crossover King and Crossover Queen Basketball Apparel Lines!

CROSSOVER QUEEN HISTORY

Intro:

The creation of the Crossover Queen concept has its origin in the aspirations of all the little girls, teenagers and women all over the world who have always wanted, but have never had, an equal opportunity to showcase their awesome basketball talentsuntil now!  Today, many girls are not looking to NBA athletes for inspiration; they are looking to their own hoop artists and crossover stars in the WNBA. With young women all over the world sharpening their skills and perfecting their crossovers, it was only a matter of time before something explosive was about to happen!

As the popularity of the crossover dribble grew, so did the popularity of womens basketball through the creation of the ABL and the WNBA. With the creation of these two leagues, the popularity of womens basketball exploded nationwide. From the professional level of womens basketball to the college and high school levels, all the way down to the streets of the inner city, female crossover athletes were making their presence felt. As these great athletes were making their mark on the athletic world, there was something noticeably missinga signature womens athletic apparel line that was distinctly and uniquely their own.

Crossover Queen Today:

The crossover dribble is undoubtedly the most explosive move in the game of basketball. This holds true not only for the mens game, but also for the womens game. All one has to do is to watch a WNBA, college or high school game or check out the neighborhood gym and you will see something amazing! Ladies all over the country are playing the game with a great deal of finesse and at an incredibly fast pace. Their ball handling and crossover skills are nothing short of breath-taking and their mastery of the ground game is second to none!

While following the progress of womens professional basketball and noting its impact on the street level, the founders of Crossover King Basketball noticed something peculiar. Female hoop hopefuls were wearing mens basketball apparel! Everywhere the founders turned, in the gymnasiums, on streetball courts, in the sports store chains, women were buying and sporting mens basketball apparel complete with logos depicting male athletes in action!

The founders of Crossover King Basketball were shocked that with all the progress that womens basketball had made, there were no authentic womens apparel lines with a female signature logo that depicted the heart of their game tight handles and a deadly crossover!!! Why should women have to shop in the mens section of sports stores to get quality, fashionable basketball gear The founders decided that it was time to address this neglect of such an important market by creating a sister brand to Crossover King, complete with a female signature logo crossin it.Crossover Queen Basketball!!!

The Crossover Queen Basketball Apparel Line is the only line with a female signature name and logo fully and exclusively leverages the most popular move in all of basketball the crossover dribble! The Crossover Queen brand is a reflection of the female hoop artists it depicts. As such, the apparel is made of the highest quality materials and comes in an array of colors and designs. This brand is sure to resonate with female hoop artists, enthusiasts and members of the hip hop generation, along with the consumers they influence, who simply love sporting good looking gear that is uniquely their own!

The Crossover Queen Basketball brand is the first of its kind and unique in that it visually captures a woman performing the crossover dribble. As such, the founders of Crossover Queen Basketball Apparel had the Crossover Queen brand name and logo trademarked and registered with the United States Patent and Trademark Office and copyrighted with the United States Copyright Office to ensure its uniqueness in the market and the quality it represents.

Crossover Queen can neither be imitated nor duplicated, so consumers can rest assured that what they are getting represents the best in womens crossover basketball apparel. We, the founders, present to you.Crossover Queen Basketball Apparel!